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Max Shand is the founder of Serenade, an eco-friendly music NFT marketplace made for real fans. In this conversation, we explore:
- What inspired Max to start Serenade
- Artist royalties
- Intellectual property rights
- Serenade’s ecological footprint
- How NFTs can re-engage what has largely become passive music consumption
- How Serenade are bringing non-web3 native folks into NFTs
- How the brand is educating artists and working with stakeholders across the music industry
- The Japanese idea of Ikigai and why following our passions can be transformative
- Motley Crue t-shirts, and Max’s undying love for Depeche Mode
Show Notes:
- Web: www.serenade.co
- Email: team@serenade.co
- Max on Twitter: https://mobile.twitter.com/max_shand
- Metavise: www.metavise.io